Marketing
- July 15, 2026
Restaurant Referral Program: Turn Regulars Into Covers
A restaurant referral program turns your best regulars into a steady stream of new covers. The 2026 playbook: double-sided rewards, SMS invites, TCPA compliance, and automation.
- July 8, 2026
Restaurant QR Code Marketing: Turn Table-Tent Scans Into an Owned Guest List
Your QR menu is a marketing list you're not collecting. The restaurant QR code marketing playbook: turn scans into an owned guest list that fills tables on autopilot.
- June 29, 2026
Facebook & Instagram Ads for Restaurants: The Local Ads Playbook That Fills Tables
Restaurant Facebook ads have the lowest cost-per-lead of any industry. The Meta ads playbook for restaurants: targeting, creative, budgets, and booking the table.
- May 19, 2026
The Sunday-Night Specials Blast That Actually Fills Wednesday Tables
Why Sunday 6 PM beats Wednesday morning, daypart-based segmentation, and the SMS + email + Instagram cross-channel that books weeknight covers.
- May 16, 2026
How to Get 5-Star Reviews Without Asking Every Guest at the Door
Post-visit timing, happy-path detection, Google + Yelp routing, and how to avoid review-gating policy violations while lifting your star average.
- May 13, 2026
Win Back Lapsed Diners with a 60-Day Silent Trigger
The segmentation, offer structure, and 3-touch sequence that pulls lapsed guests back into your dining room before they forget you exist.
- May 11, 2026
Why a Birthday Club Fills Your Slow Tuesdays
The 14-day-before SMS sequence, the free-dessert math that makes it work, and why birthdays are the quietest revenue line in your restaurant.
- May 8, 2026
How to Run a Restaurant Loyalty Program Without Paper Stamps
Visit-tracked rewards through your POS, segmentation that actually works, and the win conditions that turn one-time diners into weekly regulars.