Marketing
Every marketing playbook we have published for restaurant operators, newest first. These are written for the person who actually has to run the shift: the owner covering the phone during a rush, the general manager chasing a no-show table, the marketing lead trying to turn a busy Saturday into a Tuesday regular. Each one names the workflow, the timing and the guest message, so you can build it yourself in GoHighLevel or recognise it when the snapshot installs it for you.
Prefer to see the whole library? The full blog index lists every category, and the authors page shows who writes which corner of it. Anything touching guest SMS should be read alongside ourTCPA and A2P 10DLC guide.
- July 24, 2026
Restaurant Reputation Management: How to Respond to Google Reviews (Good and Bad)
Restaurant reputation is won in the review replies. The data, exact templates for five-star and one-star reviews, and how to automate replies in GoHighLevel.
- July 20, 2026
Restaurant Customer Lifetime Value: How to Calculate It (and Double It)
Restaurant customer lifetime value is the total profit one guest brings across every visit. Here's the formula, real benchmarks, and how automation doubles it.
- July 17, 2026
Restaurant Catering Marketing: Turn Inquiries Into Booked Events on Autopilot
Restaurant catering marketing lives or dies on speed to lead. Capture enquiries, reply in seconds, nurture by SMS and email, and book high-ticket events.
- July 15, 2026
Restaurant Referral Program: Turn Regulars Into Covers
A restaurant referral program turns regulars into a steady stream of new covers. Double-sided rewards, SMS invites, TCPA-safe wording and the automation.
- July 8, 2026
Restaurant QR Code Marketing: Turn Table-Tent Scans Into an Owned Guest List
Your QR menu is a marketing list you are not collecting. Turn table-tent scans into an owned guest list that fills tables long after the plates are cleared.
- June 29, 2026
Facebook & Instagram Ads for Restaurants: The Local Ads Playbook That Fills Tables
The local Meta ads playbook for restaurants: radius targeting, creative that shows the plate, realistic budgets, and the follow-up that books the table.
- May 19, 2026
The Sunday-Night Specials Blast That Actually Fills Wednesday Tables
Why Sunday 6 PM beats Wednesday morning, daypart-based segmentation, and the SMS + email + Instagram cross-channel that books weeknight covers.
- May 16, 2026
How to Get 5-Star Reviews Without Asking Every Guest at the Door
Post-visit timing, happy-path detection, Google + Yelp routing, and how to avoid review-gating policy violations while lifting your star average.
- May 13, 2026
Win Back Lapsed Diners with a 60-Day Silent Trigger
The segmentation, offer structure, and 3-touch sequence that pulls lapsed guests back into your dining room before they forget you exist.
- May 11, 2026
Why a Birthday Club Fills Your Slow Tuesdays
The 14-day-before SMS sequence, the free-dessert math that makes it work, and why birthdays are the quietest revenue line in your restaurant.
- May 8, 2026
How to Run a Restaurant Loyalty Program Without Paper Stamps
Visit-tracked rewards through your POS, segmentation that actually works, and the win conditions that turn one-time diners into weekly regulars.